San Diego Real Estate Marketing Plan

Our Marketing Plan

San Diego home sellers find that our
marketing plan is the key to
getting their home sold faster,
for more money, with the least
amount of hassle

Commissions
We are flexible with our commission when necessary.

Search Engine Marketing

In today's world it is absolutely essential to properly expose our listings to the entire world via the internet. It has been reported that only 4% of newspaper readers actually reach the classifieds, so it is logical to assume that a much smaller percentage actually read ads on specific properties or products. All of our sites are professionally designed and managed to ensure the best possible positioning on all the major search engines.

Internet Advertising
Your home will be placed on Realtor.com and many other sites featuring available homes, as well as a site designed to feature your home exclusively. We want to make it as easy as possible for buyers to get a look at your home from anywhere in the world!

24/7 Call Capture Technology
We will install a rider on your "For Sale" sign with an extension that leads to a recording made specifically to describe your home. The system will automatically capture the caller's phone number so we can call them back to describe your home and pre-qualify their interest to avoid wasted showings. We intentionally exclude the price of your home so they need to talk to us. We are notified immediately by text message or e-mail so we can respond promptly.

Online Tours & Photography
We will order a top quality virtual tour of your home for use on our web site and in the Multiple Listing Service so it is accessible easily for potential buyers. Of course we want buyers to see your home but we also want to eliminate wasted showings to buyers and the inconvenience it causes you. We will insert as many photos as possible into the MLS so online prospects can see your home in its best light!

Brochures, Flyers & Cards
We prepare beautiful marketing pieces to help buyers remember your home. All of them direct prospects to our web site so they can preview your home without inconvenience to you.

Our Buyer Database
We have over 1,500 buyers in our database and will e-mail each of them an announcement of your listing. We routinely add between 150 and 200 new incoming buyer prospects to our database each month. It is truly amazing how quickly those get around to others after the initial buyer has received the note.

Personal Website for Your Home
We have the ability to create a website featuring only your home, just another way for potential buyers to see your home without bothering you. This also helps them get information about the area and local schools.

Mailers
We often mail beautiful postcards into the area around our listings so all the neighbors can know there is a great home available for any of their family or friends that might be looking.

Staging
In today's market the presentation of your home is critical. This will help present the home in a fashion that could be more appealing to the buyer. We will give you a list of things to do that should improve the probability of a sale. It has been proven that this service can bring you thousands of extra dollars, both in time saved and selling proceeds.

Broker Caravan
All the top agents in your neighborhood will have the opportunity to preview your home early in the marketing process. Their feedback will give us important information that should help find the buyer quickly. In many cases we will make a live presentation to local realtors at their group meeting to "pitch" your home to them.

Showing Feedback
After showing your home we send the showing agent an e-mail questionnaire containing important feedback generating questions. Those responses are shared with you in an unedited format to provide third-party opinions that are extremely valuable.

Unedited Marketing Information
We will provide regular updates showing you what is happening in the market that could affect your home's sale.

Rick Ungar is a Certified Distressed Property Expert, solving the foreclosure issue one homeowner at a time. Contact us today to learn about the best options to preserve your credit and buy again soon.

No Pain Home Sale®

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